Adidas Lightstrike

Transforming every step into a dynamic, immersive experience.

LIGHTSTRIKE is a large-scale interactive game where guests put the SL20 cross-trainer to the test at the NYC Adidas flagship.
I developed the ambient experience for the SL20 interactive LED floor. This secondary mode tracked large numbers of guests in real time and generated dynamic visual feedback as they moved.
Using custom particle systems, visitors left trails of clouds and attracted flocks of paper airplanes, all seamlessly integrated with the branded environment. This feature ensured that even between gameplay sessions, the floor remained visually engaging and immersive for all participants.

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Role

Touchdesigner front-end development
Ambient Mode Programming: Generative text particle, interactive cloud & paper plane system